you’re really good at what you do.
& It’s time *you* build your Million-Dollar Movement.
🐆 Stand 10 toes down in your signature offers because new people come in every DAY, buy fast, and bring everyone they know with them.
🐆 Start signing clients that come with specific desires & are willing to do whatever YOU tell them to get there.
🐆 Stay fully booked months out because everyone wants a taste of what YOU are doing, and it’s SO obvious no one does it like you do. 😉
👉🏼 & when it comes to the competition? You’re on their vision board, in their team calls, & the inspo they bring to their coaches…
Until they end up just paying *you* the big bucks to learn straight from the source. ⭐️
A 12-month program to triple your income with a Million-Dollar Movement everyone tries to copy, but no one can replicate.
“As a mom of three & someone who has spent literally $20k on other programs in my biz lifetime – you will NOT find a better container than Industry Icon. ✨ Jess serves, and then she over delivers on this sh!t 🤏 “
— Christina, C-Section CEO
You already know your work should be the industry standard.
& You’ve known for a while.
But right now?
😅 You go hella BIG when launching new offers instead of having signature offers locked in that people buy DAILY.
👉🏼 Your launches are proof you are killerrrr at sales…but the burnout of creating new offers each month to maintain a stagnant income is something you’re ready to put to bed for good.
😅 You’re EVERYWHERE, all the time, which feels great for new views, but you’re tired, & it’s giving less CEO and more content creator.
👉🏼 You’re craving mastery of the platform that makes the most sense for *your* self, audience, and work. And once you have that down? Repurposing becomes a breeze to maximize visbility EVERYWHERE.
😅 You trust your divine timing & downloads are for the greater good for everyone, but question everything when something flops (like posts, launches, or leads).
👉🏼 You need an unshakeable ICON IDENTITY that separates your credibility, authority, and leadership from your sales and marketing skills that need a revamp.
INDUSTRY ICON™️ is where you build a Million-Dollar Movement that pays you on repeat with an Icon Identity that leads your entire industry.
This is for the It Girl who’s ready to become an Industry Icon™️ with a CEO strategy *bigger* than social media.
👇🏼👇🏼👇🏼
You run a snail mail club or cult-following subscription, but you’re posting 3× daily just to get a few clicks to your checkout page even though you have tens-of-thousands of followers. You need a strong AF website strategy that gets new subscribers daily.
You’re a spiritual leader doing BIG work who would rather rest & regulate between client sessions than debrief the transcript for today’s post. You need a Million-Dollar Movement that books you out months in advance, on repeat.
You’re a nomad freelancer with a growing Substack + paid subscribers but you’re still treading water trying to sign long-term clients. You need a killer welcome sequence that turns new subscribers into long-term clients, while you’re writing about live, laugh, & typing.
You’re a fashion upcycler with a spare room full of finished projects and approximately zero hours left in the day to record each outfit in that walking treadmill trend thing. You need a smart funnel that sells your inventory online between each IRL market.
You offer WELCOME15 and THANKYOU15 discount codes on your storefront…but after a few abandoned cart emails? They never hear from you again. When you *know* that one code should lead to customers who come back weekly. You need an easy evergreen income strategy that keeps your inventory low so you have space for new launches.
You’re a photographer who sends 2 newsletters a year that bring in a nice little cash pop…but you’re missing all the moving middle parts that have people booking you YEARS in advance. You need an Icon Identity that follows you everywhere & drops your name in rooms you’ve never been inside.
Because being respected & owning your entire industry are *not* the same.👇🏼👇🏼👇🏼
You can have 1,000 followers, and it means absolutely nothing if they’re not buying everything you drop, 5 minutes into your launch.
& you can have 100,000 subscribers, five-figure launches, and know your work works…but still leaving a LOT of money on the table every single time you take a break to breathe.
People can drop your @ when someone asks an industry-related question…or you can become so KNOWN for being *that good* & SOUGHT AFTER for getting *mad results* that they ALL crave to be in rooms *with you*.
This is where respect becomes a given & your whole industry can’t take their eyes (or wallets) of YOU.
👀 MILLIONAIRES PAY ME ON REPEAT FOR THIS WORK 👇🏼
New clients in the first week of a going live.
This Million-Dollar Client has a full offer suite that sells itself, but hired me because she’d been building her email list for years without a way to bring new subscribers into her work. She’d go months without emailing them. Less than one week after her lead magnet sequence went live (using the exact strategy I teach in here), her team said,“That’s SEVEN in, in the first week! This sequence outperformed every single one of our other funnels.”
Spots sold in a brand new offer during pre-sale.
This Million-Dollar Client launched social-free with the right positioning, to the right people, at the right time, with my brain in her business. This is what happens when know how to keep your audience warm and consistently sell instead of nurturing for 6 months.
Months from email alone (a goal she once thought was impossible).
This Million-Dollar Client came to me thinking consistent income as an online service provider with an in-real-life offer wasn’t in the cards for her business. That her audience didn’t buy fast and her followers + subscribers didn’t want to be sold to. A few months in, we made her dreams come true and she now has an evergreen income strategy that follows her everywhere. She just needed the right support to actually make it happen for *her* work.
To write sales content + emails that used to take 3 hours.
This Million-Dollar Client said, “Holy shit, we just wrote 3 emails in 30 minutes,” After starting with, “I only know how to talk about my work in videos, not write about it.” Because it’s not that YOU don’t know what to say or how to sell it. You just need an Icon Identity that knows exactly how to show up, any time, any where.
OKAY, HERE’S EXACTLY WHAT YOU GET:
Here’s how we lock in your Million-Dollar Movement with An evergreen income strategy that funds your life.
This isn’t someone else’s “million-dollar blueprint” slapped over your business. We’re building your million-dollar movement. Here’s what every month looks like:
2x Hot Seat Calls Each Month
I study your offers, your dream client, & your business in between every call. I bring answer the exact questions your people have before paying you to make their buying decision easier and quicker, because you answered what was in their head before they had to ask. You can use these calls for sales ideas, launch + funnel frameworks, Icon Identity coaching, and everything in between. Leave each call more solidified in taking over your industry with *your* Million-Dollar Movement.
Telegram – and I’m *actually* in here
Just to be really clear: this is not a “community-led” chatroom where you’re left answering other people’s questions and hoping someone helps you out in return. I’m in here Monday – Thursday, giving feedback, auditing your work, and leading you every step of the way.
Here’s a look at our rooms inside:
⭐️ Fast Feedback: Bring your questions, content, sales pages, websites, funnels…I want it all in here! You’ll get direct feedback aligned with YOUR Million-Dollar Movement within 24 hours, Monday-Thursday.
⭐️ Bingeable Trainings: I drop a FRESH training in here EVERY single week on calling your Icon Identity to the forefront of your life, scaling your Million-Dollar Movement to take over your industry, and behind-the-scene looks at the real-time work I’m doing with my Million-Dollar Clients.
⭐️ Curriculum: Every training, workbook, and resource I drop lives here, so you can always listen, learn, and implement on the go. (Think Hot Girl Walks, doing the dishes, and shower meditations.) Peek at the curriculum below.
⭐️ Content, Sales, and Email Prompts: Each month, I deliver a minimum of 4 new prompts based on what I see within the industry, your business, and my clients’ worlds. You can bring these prompts to the Fast Feedback room or our Hot Seat Calls to get support building them out to convert like clockwork.
INDUSTRY ICON™️ Curriculum
What we aren’t doing is “join and get 230594524 programs”. What you ARE getting is specific, actionable curriculum to build your Million-Dollar Movement from the very fricken’ start.
The curriculum already live is: Create The Perfect Lead Magnet To Turn Cold Eyes Into Hot Buyers, Write Your Lead Magnet Sequence To See New Clients In One Week, and 2x Data Tracking Forms so you know exactly what is (and is not) working for you.
Here is the curriculum dripping out in Q3+4 2026: Identify Your Million-Dollar Movement, Embody Your Icon Identity, Launch Fresh In 30 Days (sales page, ads, content, and emails), and Repurpose For FAST Sales.
I’m not just doing this work for my Million-Dollar Movement.
I do this work for multi-Millionaires across the world.
Hiiii, boo!
I’m Jess, and I’ve been an INDUSTRY ICON™️ since 2015.
- Started automating emails as a kickboxing trainer to turn new prospects into contracted clients
- Grew into cold pitching for freelance writing clients, where I hit my first $10K month
- Then strategically built my own list, launched multiple courses, and sold out 1:1 done-for-you work multiple times with my email-first strategy
And now? Millionaires pay me to write their emails. Your favorite coaches are on my waitlist. & Their mentors have already hired me. 😮💨💅🏼
👉🏼 We both know that is the exact flex I think it is, and I’ve been helping small and big online businesses launch and sell for 7 years as a launch copywriter specializing in email and sales page copy.
Creators, coaches, artists…I’ve rewritten launch emails that flopped with their last hire and written fresh copy for new offers being birthed.
Which means I’m constantly testing marketing for myself *and for my clients*. That’s so important for you to grasp – because while others did it for themselves and then sell you the bLuEpRiNt, I’m constantly doing this for CLIENTS.
I go first, then take you through every single step so you can skip everything that doesn’t work and focus on what actually converts for your business, your offers, and your dream client.
& If ya into the woo woo shit, I’m a pisces & projector, which means everything I do is through the lens of making your flow easier, simpler, and smoother. You’re welcome. 😇
And bc I need to say it:
Tbh, you’re going to join now or later bc this sht WORKS. I’d just rather it be now so you can stop performing for the algorithm without quitting your business. 🍒
“Yeah, but—”
I’ve been doing this for over a *decade*. I know the “yeah buts.” Let me beat ya to it.
“I don’t know if I have time to add email into what I’m already doing.”
You don’t need to have 3× daily emails scheduled for the next 30 days. That’s not sustainable and we both know it. You need 60 minutes at the start of the month to write everything, then it’s done. Smooth sailing. You set a timer, write what you get, schedule it. That’s it. For reference: it takes me about 10 minutes to write an email with notes, 20 minutes with bullet points, 30 minutes max with nothing prepped. I prep everything for you so we can stick to that 10min timeframe and get your monthly emails done in one hour.
“I’ve tried email and it didn’t convert long-term.”
There’s a big difference between sending emails and sending the *right* emails. If you nurture for 6 months before mentioning an offer, or get “omg so inspiring!” replies but no sales, that’s not an email problem. That’s a messaging, positioning, and selling problem. You’re great at inspiring and launching, but you’re leaving money on the table without an in-between sales strategy, and we both know it. That’s exactly what we fix on Call 1, every month.
“My list is small. Is it even worth starting?”
Size matters a lot less than strategy. (That’s what she said. 👀) A small, warm, well-served email list will outperform a massive, neglected one every time. And a lead magnet + automated sequence built to sign dream clients (not just anyone) makes every new subscriber a hot lead from the jump. Plus, with my Evergreen Income strategy, you’ll grow your list daily.
“It takes me forever to write one email. An hour for a whole month sounds too good to be true.”
What I find most of the time is that the “one email” that’s taking you forever should actually be four emails. You’re putting everything into one email and overwhelming your subscriber, *and yourself*. Once we separate them out, it flows fast. That’s why I come to Call 1 with specific prompts, fast templates, guided meditations, and an Easy Editing Method so you’re never staring at a blank doc. And I’m live the whole time to fill in the gaps. My clients go from 3 hours per email to 10 minutes. It’s not some MaGiCaL sYsTeM…you’re just finally not overcomplicating it because we build your perfect flow.
“I still want to post on social media. Is this even for me?”
Yes. This is literally the whole point. I still post on social media, when I want to and when I have something to say (or at least some sick memes I want to share). Sick Of Socials is not about never posting again. It’s about having a strong enough email strategy that posting becomes optional. TBH – social becomes fun & social again when it’s not carrying all the pressure to pay your bills.
Let’s do the math 👀
Everything inside Industry Icon
…and exactly what it’d cost to hire it out individually
Become an INDUSTRY ICON™️ over the next 12mo with 2x monthly calls, daily Telegram coaching & guidance, strategic Million-Dollar Movement curriculum, all’it.
& Truthfully, you can join now or later…but later has a cost, and it’s not just money.
- It’s the Sunday morning you spent refreshing your analytics instead of finishing that painting.
- The RenFaire you almost didn’t go to because you had to onboard new clients.
- The launch while you’re on vacay that would’ve been 10x bigger…if you had already taken over your industry.
This is the year you build your Million-dollar Movement.
“What don’t you do?! & No notes on the copy! You’re brilliant and a total Godsend. Not you making marketing fun!!“
– Janelle, Sustainability Strategist